Tragic Details About PewDiePie's Wife, Marzia Kjellberg
Even if you've never watched anything from PewDiePie's channel, odds are good that you've heard his name before. As one of the biggest YouTube stars of all time, he's become something of a household name, especially to gaming fans. PewDiePie's wife, Marzia Kjellberg, has also made quite a name for herself in multiple industries, including content creation and fashion. The two tied the knot in 2019, posting a celebratory video on YouTube (of course) for all to see. Considering both of them have been massive YouTube stars with their own communities, the platform made perfect sense as the place for their fans to join in the festivities.
The couple didn't stop their cuteness there, as many a PewDiePie and Marzia moment has since stolen fans' hearts around the internet. However, behind the scenes and beyond all the sweet clips, everything hasn't always been happy-go-lucky for Marzia. She's had her share of tragic times in her life, and some of it comes specifically from the fact that she is such a well-known online persona.
Marzia quit YouTube for her mental health
In 2018, Marzia Kjellberg had her own thriving YouTube career. She built up over 7.4 million subscribers on the platform who consumed her makeup and fashion content. The news that she was quitting YouTube came quite unexpectedly, but Marzia eventually shared that her mental health had been hit hard by the YouTube life. In a now-deleted video (per What's Trending), Marzia explained her struggles, saying, "I had never struggled so much ... to carry out everyday tasks. I just didn't want to leave the house."
She also pointed out that she struggled with isolating herself from the rest of the world and not even trying to socialize with other people, instead looking to YouTube to fill that void. As noted by The Verge, Marzia felt although the internet can be a great resource in helping people to connect with each other, it can also take over a person's life in negative ways. After silently struggling with her anxiety for a bit, Marzia decided to hop off of YouTube altogether and take her life back into her own hands.
Marzia's home was invaded and her valuables stolen
In 2019, Marzia and PewDiePie's home was broken into, and Marzia lost a lot of valuable goods. She addressed the situation on her Instagram story, which was later reposted by @Keemstar on X (then Twitter). She said, "Our house was broken into and they took 90% of my valuables, from my jewellery [sic], to luxury goods and special items I've been ... collecting over the years. It's all gone."
Despite Marzia's worry that she sounded materialistic for being upset over the robbery, people supported her in the aftermath. After all, many of her fans understood that some items in life are worth more than just monetary value, and having your stuff stolen can feel like a violation.
Unfortunately, PewDiePie had to address a similar problem years ago, as his address was leaked online and a number of "fans" came to visit. In a 2016 YouTube video, the massively popular creator had to tell people to not show up at his home.
Marzia is prone to accidents
Some people are clumsier than others, and some just attract more bad luck than others. Marzia seems to be one (or both) of those kinds of people, having gotten hurt on a few occasions.
In 2019, Marzia and PewDiePie went to Japan for a second honeymoon. While on their honeymoon, Marzia shared a picture on her Instagram story that explained a knife had fallen out of the packaging and landed tip-first on her toe. While the experience didn't sound fun, she did point out in a later update that they were hopeful it would heal on its own and that a trip to the hospital would be unnecessary. The toe in question was heavily bruised, but she was able to walk without too much issue. Still, the incident seemed to have put a damper on the festivities.
In 2020, Marzia again ran into trouble while at her home in the UK. This time, Marzia shared to Instagram that she deeply cut her finger while opening a metal can (via Metro UK). While both accidents sounded painful and frustrating to deal with — and messing up a trip with a loved one is never fun — at least they didn't result in more serious injuries.
Marzia faces a lot of criticism
If you've been around the gaming side of the internet for any amount of time, then you've probably seen plenty of hate come from various groups. The internet is full of it, and Marzia in particular has received more hate than most as many people claim that she only saw success because of PewDiePie. Between blogs and hate threads that seek to demean her accomplishments, it sometimes seems like there's a nearly endless amount of Marzia backlash online.
However, Marzia's put in a lot of hard work on her own, and her creations speak for themselves. While she exploded in popularity as a makeup and fashion YouTuber – a genre on the platform that has quite a different audience than PewDiePie – she's gone on to do even more, writing a novel and even creating her own fashion line.
Her designs aren't anything to scoff at, either. A few years ago, Tubefilter spoke to two different fashion experts: Michael Fink (Dean of the School of Fashion at Savannah College of Art and Design) and celebrity stylist Allison Calhoun. Fink praised Marzia's designs, explaining that they were trendy while also keeping a "timeless" look. Even Calhoun, who admitted that she wasn't exactly thrilled with certain parts of the collection, explained that she understood the overall appeal and thought they were creatively designed. Still, it can be hard to shut out the negativity.
Marzia's struggled with her appearance
Being in front of a camera all the time would be exhausting for anyone. Even after Marzia's YouTube retirement, she continued to be in the spotlight as an influencer. In 2020, she shared on Instagram that she struggled with all of it, partially because she thought her face was too asymmetrical.
She explained that when she first started making videos, she discovered what she thought were her best angles. In her words, the effort was ultimately "exhausting, silly and simply put, superficial." At a certain point, Marzia became so insecure about the right side of her facethat she completely stopped taking pictures or recording videos that showed off those angles of her face.
However, she pointed out that the initial COVID-19 quarantine period caused her to do some self-reflection, ultimately leading her to want to accept herself how she is. Sharing a picture of just the right side of her face, Marzia finally stepped out of her comfort zone in front of her 8 million followers.
Marzia isolated herself while her family went through tough times
When Marzia was 13, her family was forced to move an hour and a half away from where she grew up and faced some rough times. And while 13 is a difficult age for anyone, the move and Marzia's family situation wasn't helpful for navigating the usual hardships of that time of life, and she explained that she dealt with it all by isolating herself. "It was for two years that my family had to go through some really tough situations, so I started staying alone most of the time," Marzia explained. "I wouldn't see anyone and I would be constantly in a bad mood. School was just boring, and I would push everyone away from me."
While Marzia didn't give any super-specific details about her family's hardships, she did explain that eventually things got better. After leaving behind so many people in her old hometown, Marzia found a way to open up and found friends after the move.
She felt like a fraud early in her relationship with PewDiePie
When Marzia Kjellberg first started dating PewDiePie, their relationship exposed her to the wide world of online content creation. Dating PewDiePie gave Marzia even more of an interest in YouTube, and she got excited by the new content she was discovering. She decided to start dedicating time to building up a channel of her own. Her content certainly found an audience, but its growth paled in comparison to PewDiePie's skyrocketing success. That led to some complicated feelings for Marzia.
"I was thrilled for Felix, but I felt like I was a fraud." she said in a since-deleted YouTube video (via The Verge). "I definitely didn't deserve all the attention. I just happened to know someone who did." Marzia's imposter syndrome contributed to her spending more and more of her time on YouTube, which in turn had some negative effects on her mental health. After leaving YouTube in 2018, she started pursuing new creative outlets, including fashion and design, that allowed her to express herself in a way that didn't cause her to immediately compare her success to her partner's.
Marzia used to be hounded by fans constantly
Marzia Kjellberg and her husband aren't your average celebrities. PewDiePie has mentioned in multiple interviews and vlogs that he still largely thinks of himself as a normal guy. Once PewDiePie's streaming career really started blowing up, he and Kjellberg struggled with how much fame had changed their lives. And this didn't just mean that people would drop by their home unannounced. Suddenly they couldn't go out in public without risking being recognized and approached by fans. PewDiePie once told a story about a particularly unpleasant time he and Marzia tried to order food at a McDonald's. Some kids recognized PewDiePie and swarmed the couple asking for pictures. When the children's mom got involved, she didn't do anything to stop them, even as PewDiePie asked to be left alone.
Things didn't get easier when the couple went on vacations, either, as PewDiePie has shared a number of anecdotes of screaming crowds of fans surrounding them. Incidents like these might have contributed to the couple's decision to move to Japan and make a bit of a career change. It seems like it worked, and the couple is enjoying a bit more anonymity in their new home.
After giving birth to their first child, Marzia started sharing a newsletter about their family. That new approach to engagement gave subscribers the personal details they wanted to know as super fans, but italso allowed Marzia to open up her privacy on her own terms.
Marzia and PewDiePie lost a beloved pet
Long before Marzia Kjellberg met her future husband, PewDiePie had a very important girl in his life. Maya was PewDiePie's pug, and over the years his fans became pretty attached to her. After they started dating, PewDiePie's new partner quickly fell in love with Maya, and she absolutely delighted fans with an ongoing video series called "Puga Does Everything" uploaded to YouTube. When she ended her YouTube career, Marzia pulled all the videos from her channel, but some fans rescued and have since re-uploaded a number of Maya-centric videos.
When Maya sadly died in 2022, the couple had each other and their fans to lean on for support. PewDiePie shared the news in a December 17 Instagram post, writing, "Said farewell to my little Maya this morning. 17 years is a long time for a pug, but no time in the world would've ever been enough." Marzia made a post on her own account, writing, "My sweetest little potato, thank you for spending so many wonderful years with me and being the best companion I could have ever asked for." Scroll down on either post, and you'll find hundreds of comments from fans sending their condolences and sharing their own favorite memories of seeing Maya the pug on camera.
Marzia had a complicated pregnancy
Marzia Kjellberg's fans were beyond delighted when she and PewDiePie announced in February 2023 that they were expecting a baby. It was an incredibly exciting time for the couple, who'd only recently relocated their family to Japan, and the two of them couldn't have been any happier. Their son Björn was born the July after the announcement, but the last few months of the pregnancy were a particularly stressful time for the couple.
PewDiePie uploaded a sneaky gender reveal video to his YouTube channel two months before his son was born. While some fans were busy piecing together the couple's clues about the baby's gender, others focused on a concerning bit of news he shared near the end of the video. PewDiePie said that while his wife and the baby were fine, there were some complications and a risk of premature labor was weighing on both their minds.
Thankfully, she didn't go into premature labor, but her delivery still ended up being stressful for the couple. Japan has strict healthcare policies, so the couple's time together was limited when Marzia went into labor. PewDiePie had to drop Marzia off at the hospital and wait outside as she was kept overnight for observation, and he couldn't stay long even after the delivery. It was a bit of culture shock for the couple, but ultimately they were just happy that Björn and Marzia both remained healthy throughout the experience.